Learning to network

November 27, 2006

Why would you want to create Lenses on Squidoo?

Filed under: Publishing, Social Media, TTD — Arthur M. Gallagher @ 11:07 am

I will admit to you that until 10 minutes ago I had heard of neither Squidoo nor what a lens is (in this context). I was intrigued when Newspapergrl said she wanted to build 8 pages there, and my curiosity peaked when someone commented to ask what she wanted to use the lenses for.

I went to visit the site’s FAQto understand what they did and in just a few paragraphs it became clear. What appealed to me was that you can create your own content and mash it up with a mixture of other people’s from various sources. OK, so they sell the fact that you can earn revenue from clicks by creating your own lens on the online world, and even create several on different topic, but I must admit I liked the idea purely from a creative point of view.

Here’s an excellent example of what you can get from visiting a lens someone else has created. http://www.squidoo.com/blogstarter/ is Rajesh Setty’s “Blogging Starter Checklist”.

I’m not sure when I’ll find time to explore lens creation, but very useful to know they’re there, even as a reader 🙂


  1. thanks for the mention and for your support Art!
    If you do some Squidoo lenses, I hope you’ll link to them. Plus, tell us about if they’re sending traffic or recognition. I just started setting one up for Podango.

    Comment by newspapergrl — November 28, 2006 @ 7:05 am

  2. OK, Janet, you twisted my arm. I only learnt once it was too late, though, that you should have sent me a referral (http://www.squidoo.com/lensmaster/refer) then you would have gotten the recognition that you put me on to them.

    Comment by artemgy — November 28, 2006 @ 3:32 pm

  3. Thanks Art for the kind mention. I enjoyed creating the “Blogging Starter Checklist” and never imagined that it will reach the Top 100 spot and stay there for that long. Now, that motivates me to keep it updated 🙂

    Also, please send me a note offline and I will send you a paper that you may be interested.


    Comment by Rajesh Setty — December 4, 2006 @ 3:27 pm

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